Lays's "Hot 'n' Spicy" BBQ

Today I tried "Lay's KC Masterpiece Hot 'n' Spicy BBQ" chips.
My verdict: Good barbecue flavor, but in my opinion, they're not really hot. They're medium at best. I still prefer the "Jay's EXTRA-Hot" chips, which unfortunately still remain elusive. (I actually wrote the company a letter asking them where the extra-hots are sold in my area! They haven't responded yet. Maybe after they finish laughing...)